Creating iOS apps begins with clarity about the target audience, the app's purpose, and the scenario the initial release must address. A solid discovery phase helps outline the MVP, select an appropriate architecture, and skip features that seem impressive on paper but don’t enhance actual usage.

After the foundation is established, attention moves to UI behavior, performance, and stability across iPhone models and iOS releases. Uniform navigation flows, prudent state management, and thoughtfully designed integrations (payments, authentication, analytics, backend APIs) simplify maintenance and scalability after the App Store rollout.